Case Study
Butler dSigns

About Butler dSigns

Long established sign makers and sign writers covering London and the home counties.

The Requirements

Search Engine Optimisation

The Problem

Butler dSigns have been in operation more than 40 years run by several generations of skilled sign writers within the family. In recent years’ competition has so they embarked on a search engine optimisation campaign to ensure they remain competitive and visible on Google in all their target areas.

The Solution

Initially we assessed Butler dSigns visibility online and then created a search engine optimisation strategy to address many of the issues we identified. The campaign focused on increasing website traffic, customer enquiries and telephone calls.

We started the campaign in 2012 and our client reports an increase in customer calls and online enquiries from 5-10 a month to over 20 enquiries, with a steady increase each year. Butler dSigns also rank on page 1 for many ‘London’ based key phrases. We can share the stats with you on request.


Page 1 results

On Google search


Website & phone enquiries

On average per month


Increase in website hits

Year on year

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